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J.M. Hirsch, 'Beating the Lunch Box Blues: Fresh Ideas for Lunches on the Go!'

Wednesday, October 23rd, 2013, 7 p.m.

Our very own local J.M. Hirsch (the national food editor for The Associated Press) collaborated with Rachel Ray to create this cookbook ideabook! Join us for a talk about lunch, and a cooking demonstration, to see what you can do to easily spice up your leftovers to create an exciting mid-day meal.

"Longing for more than yet another limp salad? Tired of tussling with the kids over junk food lunch kits? Sounds like you've got the lunch box blues. J. M. Hirsch has the fix. 

But it isn't a cookbook. Because when it comes to lunch, nobody has time to break out a recipe to bang out a brown bag special. Busy people need lunch ideas. Lots of them. And those ideas need to be healthy, fast, easy, affordable, and delicious. 

That's what Beating the Lunch Box Blues is--an idea book to inspire anyone daunted by the daily ordeal of packing lunch. Jammed with nearly 200 photos and more than 500 tips and meals, this book is designed to save families time, money, and their sanity.

Whether you want to jazz up a grilled cheese, turn leftover steak into a DIY taco kit, or make pizza "sushi," Hirsch has it covered. And because the best lunches often are built from the leftovers of great suppers, he has also included 30 fast and flavorful dinner recipes designed to make enough for tomorrow, too. Crazy good stuff like short ribs braised in a Rosemary-Port Sauce, Hoisin-Glazed Meatloaf, and kid-friendly classics such as Turkey Sloppy Joes and American Chop Suey.
With ideas this easy and this delicious, there's no reason to let the lunch box blues get you down."

About the author
: J. M. Hirsch is the national food editor for The Associated Press. He blogs about the trials, tribulations and triumphs of his son’s lunches at LunchBoxBlues.com. The site was the inspiration for his latest cookbook, Beating the Lunch Box Blues. His previous books include High Flavor, Low Labor: Reinventing Weeknight Cooking and Venturesome Vegan Cooking. He lives in New Hampshire with his son, wife and too many cats.


About his co-author: Rachel Ray (Not joining us, unfortunately) has a wildly successful career as a syndicated TV star, an iconic Food Network TV personality, bestselling cookbook author, founder and editorial director of her own lifestyle magazine, Every Day with Rachael Ray", and founder of the Yum-o! organization.

Event date: 
Wednesday, October 23, 2013 - 7:00pm
Event address: 
45 S Main St
03301 Concord
us
By J. M. Hirsch, Rachael Ray (Foreword by), Rachael Ray (Introduction by)
$18.00
ISBN: 9781476726724
Availability: On Our Shelves Now
Published: Atria Books - September 3rd, 2013

Longing for more than yet another limp salad? Tired of tussling with the kids over junk food lunch kits? Sounds like you’ve got the lunch box blues. J. M. Hirsch has the fix.


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